Post by flora60468 on Feb 24, 2024 22:01:43 GMT -8
Here are a bunch of tactics for how to do it right, and later on we’ll talk about the alternatives. 1. Create content that people actually want The graphic below (let the fighting begin about whether it’s an infographic or not – #NoData) describes the types of content you should aim to include on your infographics to make them effective. Pin It Use this as a checklist when collecting and researching the content for your infographic. (Image source) Pin It Key Lessons #1 – Bucket Lists!!! Read “50 Things Every Marketer Should Do Before They Die” #5 – It’s good to have a stash of the fundamentals #10 – Makes it more sharable #11 – This one isn’t so much an infographic thing, but a good lesson – usually accomplished through the use of an emotional video as part of your post – perfect for charities etc.
Great for settling arguments in the pub 18 – This is a great way to Chinese Malaysia Phone Number List create debate in the comments and engage with your community. #19 – This is my personal approach as a starting point. If people enjoy what they’re reading they are much more likely to read the whole thing and learn something – and then hopefully share it. 2. Infographic research Repeat after me: DATA, DATA, DATA… (Warning I’m going to counter argue this point in a little bit). There’s no point in being pretty if you’re not useful (some playboys might argue with me there), an infographic really needs to be both. It should be eye-catching and use content that makes people want to look at the whole thing. Some have so much information crowded into them that they’re not enjoyable.
Design (which we’ll get to later) is critical, remember simple rules of whitespace, bold typography, color palette and readability. The research is where you make it relevant to your target audience. The best infographic about the decline of the quality and strikeability (is that a word?) of matches would be bugger all use to all but the freakiest of pyromaniacs, no matter how beautiful it looks, so the first thing you need to do is think about statistics. For the record, I think old school sandpaper matchboxes were waaaaay better in the 80s. And so was the music.
Great for settling arguments in the pub 18 – This is a great way to Chinese Malaysia Phone Number List create debate in the comments and engage with your community. #19 – This is my personal approach as a starting point. If people enjoy what they’re reading they are much more likely to read the whole thing and learn something – and then hopefully share it. 2. Infographic research Repeat after me: DATA, DATA, DATA… (Warning I’m going to counter argue this point in a little bit). There’s no point in being pretty if you’re not useful (some playboys might argue with me there), an infographic really needs to be both. It should be eye-catching and use content that makes people want to look at the whole thing. Some have so much information crowded into them that they’re not enjoyable.
Design (which we’ll get to later) is critical, remember simple rules of whitespace, bold typography, color palette and readability. The research is where you make it relevant to your target audience. The best infographic about the decline of the quality and strikeability (is that a word?) of matches would be bugger all use to all but the freakiest of pyromaniacs, no matter how beautiful it looks, so the first thing you need to do is think about statistics. For the record, I think old school sandpaper matchboxes were waaaaay better in the 80s. And so was the music.